About Us
Why we do what we do?
Founded in 2023, Rare emerged in the haircare industry with a clear mission: to fill the gap for reliable, ethical, and straightforward haircare products. We recognized that many offerings on the market came with ingredient lists that read like novels—overly complicated and often overwhelming. At Rare, we believe in transparency. It's crucial to know exactly what you’re using and how it benefits you.
In collaboration with skilled salon stylists and barbers, we crafted a product line that truly embodies its name: Rare. Our commitment to clean and simple ingredients means you can trust what’s in our products. Our packaging is 100% recyclable, and all formulations are developed in Canada, ensuring a clean solution for your haircare needs. We proudly avoid parabens, sulfates, and alcohols in all our styling products.
As we grow, we aspire to be a trusted part of haircare routines around the globe, continuously innovating to meet your needs with integrity and quality. Join us on this journey to redefine haircare—simply, ethically, and beautifully.
Our current retailers
